Journal of the Association for Information Science and Technology, volume 68, issue 3, pages 623-637

Going beyond intention: Integrating behavioral expectation into the unified theory of acceptance and use of technology

Likoebe Maruping 1
Hillol Bala 2
Viswanath Venkatesh 3
Susan A. Brown 4
Publication typeJournal Article
Publication date2016-06-03
scimago Q1
SJR1.060
CiteScore8.3
Impact factor2.8
ISSN23301635, 23301643
Library and Information Sciences
Information Systems
Computer Networks and Communications
Information Systems and Management
Abstract
Research on information technology IT adoption and use, one of the most mature streams of research in the information science and information systems literature, is primarily based on the intentionality framework. Behavioral intention BI to use an IT is considered the sole proximal determinant of IT adoption and use. Recently, researchers have discussed the limitations of BI and argued that behavioral expectation BE would be a better predictor of IT use. However, without a theoretical and empirical understanding of the determinants of BE, we remain limited in our comprehension of what factors promote greater IT use in organizations. Using the unified theory of acceptance and use of technology as the theoretical framework, we develop a model that posits 2 determinants i.e., social influence and facilitating conditions of BE and 4 moderators i.e., gender, age, experience, and voluntariness of use of the relationship between BE and its determinants. We argue that the cognitions underlying the formation of BI and BE differ. We found strong support for the proposed model in a longitudinal field study of 321 users of a new IT. We offer theoretical and practical IT implications of our findings.
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