International Marketing in Multinational Company Subsidiaries in Emerging Markets: A Multidimensional Approach

Pires D.A., Rocha T.V., Borini F.M., Rossetto D.E.
Publication type: Book Chapter
Publication date: 2015-10-24
Emerald
SJR: —
CiteScore: —
Impact factor: —
ISSN: 14747979
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Pires D. A. et al. International Marketing in Multinational Company Subsidiaries in Emerging Markets: A Multidimensional Approach // Advances in International Marketing. 2015. pp. 157-177.
GOST all authors (up to 50) Copy
Pires D. A., Rocha T. V., Borini F. M., Rossetto D. E. International Marketing in Multinational Company Subsidiaries in Emerging Markets: A Multidimensional Approach // Advances in International Marketing. 2015. pp. 157-177.
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RIS Copy
TY - GENERIC
DO - 10.1108/s1474-797920150000026008
UR - https://doi.org/10.1108/s1474-797920150000026008
TI - International Marketing in Multinational Company Subsidiaries in Emerging Markets: A Multidimensional Approach
T2 - Advances in International Marketing
AU - Pires, D A
AU - Rocha, T V
AU - Borini, F M
AU - Rossetto, D E
PY - 2015
DA - 2015/10/24
PB - Emerald
SP - 157-177
SN - 1474-7979
ER -
BibTex
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BibTex (up to 50 authors) Copy
@incollection{2015_Pires,
author = {D A Pires and T V Rocha and F M Borini and D E Rossetto},
title = {International Marketing in Multinational Company Subsidiaries in Emerging Markets: A Multidimensional Approach},
publisher = {Emerald},
year = {2015},
pages = {157--177},
month = {oct}
}