Green Innovation Ecosystem Establishment Through Strategizing the Business Model in Public Sector

The primary objective of this study is to create a novel research model to enhance our comprehension of accounting data analytics (ADA) and its influence on the green innovation ecosystem (GIE). This is achieved by examining the mediating effects of digital circular business model innovation (DCBMI) and internal control system (ICS) on the aforementioned variables. The data acquired from a convenience and snowball sample of respondents working in public sector organizations (PSOs) in Vietnam was analyzed using Partial Least Squares-Structural Equation Modelling (PLS-SEM) with the support of SmartPLS 4.1.0.2. The results demonstrated the substantial and positive impact of ADA on GIE. Additionally, the results ultimately showed that the relationship between ADA and GIE was partially mediated by DCBMI and ICS. This paper presents compelling pieces of evidence on the comprehension of ADA and its influence on GIE in PSOs. To that end, PSOs can utilize the knowledge acquired from this investigation to establish themselves as leaders in the implementation of ADA. Moreover, the study’s findings and discussion will assist the government in enhancing and systematically devising ways to promote the adoption of green innovation.