Advances in Electronic Government, Digital Divide, and Regional Development, pages 224-251

A Stakeholder's Analysis of the Effect of Mobile Money in Developing Countries

Publication typeBook Chapter
Publication date2021-01-01
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ISSN23269103, 23269111
Abstract

Understanding the stakeholders of mobile money services and systems in developing countries remain critical issues that need to be addressed. Using the Stakeholder Theory, along with the Diffusion of Innovation Theory and Unified Theory of Acceptance and Use of Technology, this study gathered data from 110 respondents to contribute to the understanding of the mobile money (Orange Money) stakeholders in Mali. The results characterized the stakeholders of the mobile money system and revealed that each stakeholder has its unique drivers and challenges towards the adoption of the mobile money system. These findings suggest that specific attention should be paid to each stakeholder by the mobile money operator in developing countries.

Kante M., Oboko R., Chepken C.
2019-03-01 citations by CoLab: 31 Abstract  
Information and Communication Technologies (ICT) play a key role in the dissemination of information on farm inputs for their increased adoption. Small-scale cereal farmers have been exposed to ICT-based farm input information in developing countries. However, an underuse of these ICTs services has led to an insignificant adoption of farm input information. That underuse was due to certain factors. The purpose of this study was to propose an ICT model for increased adoption of farm input information by establishing these factors and their relationships. A convenient sample of 300 small-scale cereal farmers was selected in Sikasso, Mali to gather data. The partial least squares structural equation modelling technique was used to assess the model that was being proposed. We used the technique to establish the measurement model validity and to assess the structural model (hypotheses). The result suggested that the model was highly predictive of the Use of ICT-based farm input information (80.7%). In addition, use of these ICT-based farm input information was also highly predictive (68.4%) of the Increased Adoption of farm input information by small-scale cereal farmers in developing countries.
Adaba G.B., Ayoung D.A., Abbott P.
2019-02-08 citations by CoLab: 30 Abstract  
This study considered the impact of mobile money on well‐being and development from a capability perspective using data from the Upper East Region of Northern Ghana. The evidence suggests varied capability enhancing benefits of mobile money use, ranging from empowerment to participate in the financial system, to choice, and agency to meet various functionings that contribute to better well‐being outcomes in employment, health, and education. Erratic power supply and a poor network signal in some communities are unfreedoms that need removing for people to take advantage of the huge well‐being and human development potential of mobile money. The long‐term dependency on family and social networks for monetary support is a capability diminishing feature of mobile money. The study findings support the necessity to adopt a multifaceted and pragmatic conceptualisation of development in information and communication technology for development research.
Uduji J.I., Okolo‐Obasi E.N., Asongu S.A.
2018-12-14 citations by CoLab: 27 Abstract  
Transforming agriculture from a largely subsistence enterprise to a profitable commercial venture is both a prerequisite and a driving force for accelerated development and sustainable growth in sub-Saharan Africa. The objective of this investigation is to assess the impact of the Federal Government of Nigeria (FGN) e-wallet program on informal farm entrepreneurship development in rural Nigeria. Informal sector farmers are those that are not legally registered at the national level although could be connected to a registered association. The research is motivated by the absence of literature focusing on the problem statement or objective of the study. One thousand one hundred and fifty-two rural farmers were sampled across the six geopolitical zones of Nigeria. Results from the use of a bivariate probit model indicate that the mobile phone-based technology via the e-wallet program is a critical factor that has enhanced farm entrepreneurship in rural Nigeria. However, results also show that the impact of mobile phones (as a channel to accessing and using modern agricultural inputs) is contingent on how mobile networks are able to link farmers who live in rural areas and work mainly in farming. The results suggest that increasing mobile phone services in rural Nigeria enhances farmers' knowledge, information, and adoption of improved farm inputs and by extension, spurs rural informal sector economic activities in sub-Saharan Africa. Implications for practice, policy, and research are discussed.
Kim M., Zoo H., Lee H., Kang J.
2018-07-27 citations by CoLab: 99 Abstract  
With the flagship success of m‐Pesa, financial services via mobile devices have become an important tool to facilitate the financial inclusion of the previously unbanked population in developing countries. Attempts to provide a landscape of academic research findings at the intersection of mobile financial services, financial inclusion, and development have been rather scant. To determine the key issues and gaps in the current academic research, this study conducts a systematic review of 54 academic research papers vis‐a‐vis the nexus of mobile financial services, financial inclusion, and development. The results show that the extant literature addresses three major clusters of topics: delivery, environmental factors, and the impact of mobile financial services. Still in the nascent stage of research, the topics covered in the literature indicate a bias towards institutional and individual preconditions for the implementation of mobile financial services, rather than actual supply and demand by users, and its impact on society. The choice of research methods also shows limited variety and depth. This study contributes towards understanding the existing research on mobile financial services for financial inclusion in developing countries and finding research gaps for future study.
Abrahão R.D., Moriguchi S.N., Andrade D.F.
2016-07-26 citations by CoLab: 181 Abstract  
The technological improvement coupled with the growing use of smartphones has, among other functions, facilitated purchase and payment transactions through the mobile phone. This phenomenon occurs worldwide and provides individuals more flexibility and convenience in carrying out their daily activities. This article aims to evaluate the intention of adopting a future mobile payment service from the perspective of current Brazilian consumers of mobile phones, based on the Unified Theory of Acceptance and Use of Technology (UTAUT). The survey was carried out with mobile customers of a telecommunications company that operates in southeastern Brazil, with a valid sample of 605 respondents. Using structural equation modeling, 76% of behavioral intention was explained through performance expectation, effort expectation, social influence and perceived risk. Perceived cost was found not statistically significant at the level of 5%. This result serves as a guide to participants in the payments market to develop a service for mobile payments of good performance, easy to use, secure and promotes the action of the social circle of the individual at a fair price, in other words, that meets needs and expectations of today’s mobile phone users. As well as serves as a stimulus to the development of communication and marketing strategies that highlight these positive attributes and awaken the intention of adoption of the service by the wider range of people as possible.
Imran A., Quimno V., Hussain M.
2016-05-01 citations by CoLab: 12 Abstract  
Despite the huge potentialities, the actual growth of information and communications technology (ICT) in the least developed countries (LDCs) is still hindered by a number of factors beyond the infrastructural constraints. However, over the last decade, mobile computing has emerged as an important means to bridge the longstanding digital divide between LDCs and first world countries by accelerating the diffusion of various services (government, business, health, education and environment) through mobile devices. These services can be classified according to their domain of application, such as m-agriculture, m-finance, m-banking, m-commerce, m-government, m-health and m-learning. The overreaching goal of this paper is to explore mobile applications and services in LDCs and to assess the extent of research that has permeated in this area within the LDCs. The research questions that this paper seeks to answer are: what has existing research in LDCs identified regarding mobile technology applications, services and usage; and what are the typical characteristics and trends of mobile computing technology innovation and services within LDCs? The paper presents a comprehensive literature review of 480 articles on mobile technology application and services in the LDCs from the basket of Information Systems literature. The review draws on the current landscape of mobile computing studies in the LDCs to analyse and evaluate research trends, focus, regional priorities and gaps. Through the meta-analysis of secondary data, the paper highlights some interesting comparisons about mobile technologies among the LDCs as regards to research themes, focus areas and applications. Also, based on an assessment of current state of research, the paper identifies gaps and potential research directions.
Osei-Assibey E.
2015-11-02 citations by CoLab: 46 Abstract  
Purpose – The purpose of this paper is to provide insights into the ancient susu savings operation in Ghana and the behavioural intention or willingness of susu collectors and users to adopt a mobile money (MM) platform as part of their savings practices. More specifically, this study investigates factors that determine one’s intention to adopt the MM space as a savings channel, particularly in place of more traditional ways of saving among many people in West Africa. Design/methodology/approach – Using field survey data from market traders and susu collectors in several local markets in Ghana, and applying Innovation Diffusion Theory (IDT) and Technological Adoption Model (TAM) conceptual frameworks, this study has produced some interesting findings. A logistic regression model was used for the empirical analysis. Findings – Generally, among the susu collectors, the author found perceived risk, education level, relative advantage and the age of the collector to be statistically significant in influencing the behavioural intention of MM adoption. With respect to susu users, the author found such factors as trialability, observability or awareness, compatibility or education attainment. The study also finds the influence of the physical presence of the susu collector to be statistically significant in influencing one’s behavioural intention to accept MM. This was found to be the primary reason motivating susu users to honour their savings commitment. Practical implications – These findings have important implications for MM uptake and the modernization of the susu operations in Ghana. While MM uptake remains significantly low, these findings suggest that the way to increase uptake is to create more awareness, embark on financial literacy programmes, and reduce mistrust and perception of risk of the MM platform. There is also the need for a regulator as the MM operators and their activities are not regulated by rules such as the reserve requirement of banks, as in the case of commercial banks that guarantees the safety of the savings of clients. Originality/value – Literature on MM is growing in recent times. However, evidence on adoption as a saving channel to replace the traditional saving system is scanty, particularly within the African context.
Junadi, Sfenrianto
2015-08-18 citations by CoLab: 69 Abstract  
In the recent years, electronic commerce (e-commerce) in Indonesia has growing rapidly. E-commerce became an opportunity for company to increase their selling. Electronic payment (e-payment) was developed to facilitate e-commerce transactions beetwen consumer and seller. In this study, we will investigate consumer's intention to use e-payment. The proposed research model was developed by extending the unified theory of acceptance and use of technology (UTAUT) with culture and perceived security into the model, in order to determine the significance factors that influence acceptance of e-payment technology. Through this model, researchers can have a more accurate explanation of the consumer behavior not only in terms of acceptance of the technology, but other factors considered influential on consumers such as culture and perceived security in the origin country. This model will be used to examine consumer's behaviour in Indonesia.
Williams M.D., Rana N.P., Dwivedi Y.K.
2015-04-13 citations by CoLab: 658 Abstract  
Purpose– The purpose of this paper is to perform a systematic review of articles that have used the unified theory of acceptance and use of technology (UTAUT).Design/methodology/approach– The results produced in this research are based on the literature analysis of 174 existing articles on the UTAUT model. This has been performed by collecting data including demographic details, methodological details, limitations, and significance of relationships between the constructs from the available articles based on the UTAUT.Findings– The findings indicated that general purpose systems and specialized business systems were examined in the majority of the articles using the UTAUT. The analysis also indicated that cross-sectional approach, survey methods, and structural equation modelling analysis techniques were the most explored research methodologies whereas SPSS was found to be the largely used analysis tools. Moreover, the weight analysis of independent variables indicates that variables such as performance expectancy and behavioural intention qualified for the best predictor category. Moreover, the analysis also suggested that single subject or biased sample as the most explored limitation across all studies.Research limitations/implications– The search activities were centered on occurrences of keywords to avoid tracing a large number of publications where these keywords might have been used as casual words in the main text. However, we acknowledge that there may be a number of studies, which lack keywords in the title, but still focus upon UTAUT in some form.Originality/value– This is the first research of its type which has extensively examined the literature on the UTAUT and provided the researchers with the accumulative knowledge about the model.
Wamuyu P.K.
2014-06-01 citations by CoLab: 17 Abstract  
The use of mobile money, mobile payments and other related mobile financial transactions in Africa vary from one country to another. This can be attributed to the level of technology maturity, a country’s level of social-economic development and the financial transactions ecosystem. The study investigates usage patterns and adoption of mobile money in day-to-day person-to-person money transfers using mobile telephone, mobile payments and integration of mobile money in financial services in Kenya. The study explores the underlying contextual social and economic factors influencing successful use of mobile money in Kenya by probing the pre-usage (before mobile money) transfer of funds and the innovation attributes of mobile money that could have positively influenced this rapid uptake and continuance intentions. The study employs a survey questionnaire and two focus groups to collect data from mobile money users. The study result indicates that pre-usage methods of money transfers significantly influenced initial uptake of mobile money in Kenya while its technical attributes have sustained a positive influence on continuance intentions. Implications for research and practice are discussed.
Dissanayeke U., Wanigasundera W.A.
2014-01-01 citations by CoLab: 10 Abstract  
This study explores the status of mobile usage among the agriculture community in the North-Central province of Sri Lanka in relation to interactions with major agriculture stakeholders. The objectives of the study were to study the factors affecting the mobile use by farmers, farmers’ willingness to receive agricultural information through mobile communication technology, and awareness on mobile based agriculture information systems. Primary data were collected at two stages using two structured interview schedules (N=390, n=65). According to the findings the access to mobile phone was considerable higher among the study group while age and education had an effect on using a mobile phone. Only a few farmers have yet started using them efficiently for agriculture and other commercial purposes. A considerable number of farmers used the mobile phones to contact input suppliers, buyers, agriculture extension officers and other farmers in the area, mostly those who represent community based organizations.
Venkatesh, Thong, Xu
2012-01-01 citations by CoLab: 7635 Abstract  
This paper extends the unified theory of acceptance and use of technology (UTAUT) to study acceptance and use of technology in a consumer context. Our proposed UTAUT2 incorporates three constructs into UTAUT: hedonic motivation, price value, and habit. Individual differences--namely, age, gender, and experience--are hypothesized to moderate the effects of these constructs on behavioral intention and technology use. Results from a two-stage online survey, with technology use data collected four months after the first survey, of 1,512 mobile Internet consumers supported our model. Compared to UTAUT, the extensions proposed in UTAUT2 produced a substantial improvement in the variance explained in behavioral intention (56 percent to 74 percent) and technology use (40 percent to 52 percent). The theoretical and managerial implications of these results are discussed.
Ledi K.K., Ameza-Xemalordzo E., Amoako G.K., Asamoah B.
Cogent Business and Management scimago Q2 wos Q2 Open Access
2023-07-23 citations by CoLab: 2 PDF
Kante M., Ndayizigamiye P.
2022-12-01 citations by CoLab: 1 Abstract  
Many developing countries have put in place interventions to help small-scale farmers to increase their agricultural productivity. Some of these interventions include the use of Information and Communication Technology tools by extension services to disseminate agricultural input information. However, to date, there is still a limited understanding of the agricultural information needs and seeking behavior of these farmers. Such understanding is needed in order to devise adequate ICT-driven interventions that are in sync with the information needs and seeking behavior of the farmers. Hence, this study investigated farmer’s agricultural input information needs and their information-seeking behavior in the context of Mali. The study adopted the Information-Seeking Task framework as the guiding theoretical lens. Data, gathered from 100 respondents, were analyzed using the Partial Least Square Structural Equation Modeling. The results revealed that there are five farmer’s agricultural input information needs, namely calendar planning; planting; water, fertilizer, and pest management, and input provision. Furthermore, the findings showed that farmers seeking agricultural input information formally, that is, through mobile phone satisfied their information needs more than those seeking it informally through their peers. The findings suggest that farmer’s extension services should pay more attention to these results when devising their interventions.

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