Regulatory Frameworks and Policies for Sustainable Aviation Marketing

Rishikaysh Kaakandikar 1
, 
Dhanashri Deepak Wawre 2
1
 
SaiBalaji International Institute of Management Sciences, India | 
2
 
SaiBalaji International Institute of Management Sciences Pune, India | 
Publication type: Book Chapter
Publication date: 2024-12-13
IGI Global
SJR: —
CiteScore: —
Impact factor: —
ISSN: 23275502, 23275529
Abstract

The aviation industry is a significant contributor to global greenhouse gas emissions, posing a challenge to sustainable development goals. This chapter discusses the use of regulations and policies in promoting sustainability in aviation marketing, including international agreements, government policies, and industry standards. From highly technologically intensive and novel methods such as biofuels, including sustainable aviation fuels (SAFs), to broad and long-standing approaches, including carbon offsetting, and stakeholder-financed market-based measures, including the EU Emissions Trading System (EU ETS) and the International Civil Aviation Organization's (ICAO) Carbon Offsetting and Reduction Scheme for International Aviation (CORSIA). The chapter also focuses on the opportunities for technological change and partnership in reaching the goals of carbon neutrality by 2050. Thus, this chapter presents an understanding of the current state and trends in sustainable aviation marketing based on the evaluation of these policies and the definition of effective practices

Found 
Found 

Top-30

Journals

1
Sustainable Energy Technologies and Assessments
Sustainable Energy Technologies and Assessments, 1, 100%
Sustainable Energy Technologies and Assessments
1 publication, 100%
1

Publishers

1
Elsevier
Elsevier, 1, 100%
Elsevier
1 publication, 100%
1
  • We do not take into account publications without a DOI.
  • Statistics recalculated weekly.

Are you a researcher?

Create a profile to get free access to personal recommendations for colleagues and new articles.
Metrics
1
Share
Cite this
GOST |
Cite this
GOST Copy
Kaakandikar R., Wawre D. D. Regulatory Frameworks and Policies for Sustainable Aviation Marketing // Advances in Marketing, Customer Relationship Management, and E-Services. 2024. pp. 1-32.
GOST all authors (up to 50) Copy
Kaakandikar R., Wawre D. D. Regulatory Frameworks and Policies for Sustainable Aviation Marketing // Advances in Marketing, Customer Relationship Management, and E-Services. 2024. pp. 1-32.
RIS |
Cite this
RIS Copy
TY - GENERIC
DO - 10.4018/979-8-3693-7215-9.ch001
UR - https://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-7215-9.ch001
TI - Regulatory Frameworks and Policies for Sustainable Aviation Marketing
T2 - Advances in Marketing, Customer Relationship Management, and E-Services
AU - Kaakandikar, Rishikaysh
AU - Wawre, Dhanashri Deepak
PY - 2024
DA - 2024/12/13
PB - IGI Global
SP - 1-32
SN - 2327-5502
SN - 2327-5529
ER -
BibTex
Cite this
BibTex (up to 50 authors) Copy
@incollection{2024_Kaakandikar,
author = {Rishikaysh Kaakandikar and Dhanashri Deepak Wawre},
title = {Regulatory Frameworks and Policies for Sustainable Aviation Marketing},
publisher = {IGI Global},
year = {2024},
pages = {1--32},
month = {dec}
}