International Journal of Marketing & Distribution, volume 23, issue 2, pages 17-31

Focus on multilevel relationship in Inter-Regional Place Branding

Masanobu NAGAO 1
Yoshihiro YAMASAKI 2
Toshiaki Yagi 1
Publication typeJournal Article
Publication date2020-01-01
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ISSN13459015, 21860939, 2432700X, 24327182
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