International Journal of Marketing & Distribution
,  volume 27 ,  issue 1-2 ,  pages 53-72

Enhancing social media engagement in Japan: An empirical study of design and content factors on brand account

Publication type: Journal Article
Publication date: 2024-09-29
SJR: —
CiteScore: —
Impact factor: —
ISSN: 13459015, 21860939, 2432700X, 24327182
Found 
Found 

Top-30

Journals

1
Computers in Human Behavior Reports
Computers in Human Behavior Reports, 1, 100%
Computers in Human Behavior Reports
1 publication, 100%
1

Publishers

1
Elsevier
Elsevier, 1, 100%
Elsevier
1 publication, 100%
1
  • We do not take into account publications without a DOI.
  • Statistics recalculated weekly.

Are you a researcher?

Create a profile to get free access to personal recommendations for colleagues and new articles.
Metrics
1
Share
Cite this
GOST |
Cite this
GOST Copy
Tanaka Y., Huang L. Enhancing social media engagement in Japan: An empirical study of design and content factors on brand account // International Journal of Marketing & Distribution. 2024. Vol. 27. No. 1-2. pp. 53-72.
GOST all authors (up to 50) Copy
Tanaka Y., Huang L. Enhancing social media engagement in Japan: An empirical study of design and content factors on brand account // International Journal of Marketing & Distribution. 2024. Vol. 27. No. 1-2. pp. 53-72.
RIS |
Cite this
RIS Copy
TY - JOUR
DO - 10.5844/jsmd.27.1-2_53
UR - https://www.jstage.jst.go.jp/article/jsmd/27/1-2/27_53/_article
TI - Enhancing social media engagement in Japan: An empirical study of design and content factors on brand account
T2 - International Journal of Marketing & Distribution
AU - Tanaka, Yusuke
AU - Huang, Lin
PY - 2024
DA - 2024/09/29
PB - Japan Society of Marketing and Distribution
SP - 53-72
IS - 1-2
VL - 27
SN - 1345-9015
SN - 2186-0939
SN - 2432-700X
SN - 2432-7182
ER -
BibTex |
Cite this
BibTex (up to 50 authors) Copy
@article{2024_Tanaka,
author = {Yusuke Tanaka and Lin Huang},
title = {Enhancing social media engagement in Japan: An empirical study of design and content factors on brand account},
journal = {International Journal of Marketing & Distribution},
year = {2024},
volume = {27},
publisher = {Japan Society of Marketing and Distribution},
month = {sep},
url = {https://www.jstage.jst.go.jp/article/jsmd/27/1-2/27_53/_article},
number = {1-2},
pages = {53--72},
doi = {10.5844/jsmd.27.1-2_53}
}
MLA
Cite this
MLA Copy
Tanaka, Yusuke, and Lin Huang. “Enhancing social media engagement in Japan: An empirical study of design and content factors on brand account.” International Journal of Marketing & Distribution, vol. 27, no. 1-2, Sep. 2024, pp. 53-72. https://www.jstage.jst.go.jp/article/jsmd/27/1-2/27_53/_article.